The Regional Tourism Indicators (RTIs) measure the change in level of expenditure of both international and domestic travellers in New Zealand by region.

Access a range of tourism research and reports commissioned or undertaken in recent years.

We advise the government on resetting and rebuilding tourism on a sustainable and regenerative model of tourism. Regenerative tourism is about giving back more to people and places than it takes. It actively enriches our communities and helps protect and restore our environment. We provide support to the sector as it navigates difficult times, and we provide policy advice to support its recovery.

The Regional Migration and Labour Force Trend reports provide an annual overview of migrant population and the impact migrants have on each region’s labour market.

Māori tourism adds a rich dimension to New Zealand's visitor experience, and helps set New Zealand apart from the rest of the world.

Pre-COVID-19 our tourism forecasts provided expectations on the future tourism demand in New Zealand. Closure of the New Zealand border in early 2020 has made forecasting challenging and given the lack of data and uncertainty around international travel, we decided to halt it. When reliable data is readily available, we will look to resume forecasting. The information provided on this page are forecasts made pre-COVID-19, based on econometric modelling, current trends and best-available forecasts of international factors, developed with input from members of the tourism industry. Please bear this in mind when using this information.

We collect, analyse and publish New Zealand tourism data, along with a range of useful tools and publications.

Up to $8 million is available annually for the maintenance, development and promotion of the New Zealand Cycle Trails (NZCT).

The Minister of Tourism’s vision is for New Zealand-Aotearoa to be rated one of the top three aspirational destinations in the world by the most discerning travellers.

The Quarterly Tourism Report (QTR) provides insights into what is happening in New Zealand’s tourism sector.