International Visitor Survey (IVS)
The International Visitor Survey (IVS) measures the expenditure, characteristics, and behaviours of international visitors to New Zealand.
On this page
Update September 2025
This release includes the rolling annual results for the year-ending June 2025 and for June Quarter 2025 (April to June). High level results and visualisations can be found on the Tourism Evidence and Insights Centre (TEIC):
Tourism Evidence and Insights Centre(external link)
For the year ending June 2025, the larger sample size for annual data means results are available for Total (all countries), Australia, UK, USA, Rest of Europe, Asia, Germany, Canada, Rest of World, and China. Consistent with the decrease in international visitor arrivals, the total sample size for the June quarter is lower than for the March quarter (January to March 2025).
We advise caution when using and interpreting IVS quarterly-level results. These statistics have a higher margin of error than annual level statistics due to the smaller sample size from the shorter survey period.
A new weighting scheme was implemented in March 2025 quarter, which has reduced the number of small and large weighting factors. This change enhances the stability of the results by minimizing the influence of any single observation on the overall outcome. Previously released quarterly results are not affected by this change. The impact of this change is minimal when comparing results derived from the old and new weights.
Micro data can be found on the IVS data download page.
More information on data quality, including sample sizes, response rates, and margins of error can be found on the Survey quality page:
In this section I tēnei wāhanga
International Visitor Survey data release materials
On this page, we provide a link to the new data visualisations for the June 2025 quarter (Q2) and year ending June 2025. Summaries of previous releases are also provided.
IVS survey quality
This page contains key survey quality metrics for the International Visitor Survey (IVS).
IVS analysis and research
Articles providing a deeper analysis of the International Visitor Survey (IVS) data.
IVS methodology
Information about the International Visitor Survey (IVS) methodology, including its purpose, quality targets, population, sampling structure and collection, data processing, analysis and outputs.
IVS questionnaire and brochures
Information about the International Visitor Survey (IVS), including links to the PDF version of the questionnaire and brochures.
IVS classifications and definitions
A list of International Visitor Survey (IVS) terms and classifications, to assist with interpreting the data.
Background and revisions to the IVS
When the International Visitor Survey (IVS) started, and how it has developed since, including a major update in 2013.
IVS data download
As part of our ongoing commitment to supporting tourism research, this page provides the International Visitor Survey (IVS) microdata.
Data release calendar
Check upcoming scheduled tourism survey releases on our Data release calendar.